About Cupshe

Cupshe is a California-inspired beachwear brand created for the most vibrant, fun, and fearless women in more than 100 countries over the world. Our brand is founded on the principles of positivity, quality, inclusivity, and affordability, we are devoted to being the world’s leading beach fashion brand. 

Since our inception in 2015, we've built an incredible community of millions of women who move forward in confidence, comfort, and style. From swimsuits to cover-ups, all our pieces are crafted with love, encompassing patterns, textures, and fabrics that go from beach to brunch effortlessly. We're committed to stay true to our roots in our mission to inspire everybody to embrace beauty and enjoy sunshine. 

At Cupshe, customer satisfaction isn't just a goal; it's our core commitment. We celebrate success with those who contribute value, encourage creativity with open minds, maintain a swift pace, and foster collective growth. These aren't just values; they're the essence of Cupshe's DNA.